“A listicle slideshow you can use to market a health & fitness app - it hooks with expert gym lessons before sliding into an organic-looking, highly recommended in-app feature.”
5/5 reach magnitude vs the account's own baseline.
How hard it moved viewers to save, share, and comment.
Why this qualified
Handler logged this slideshow post at 1.3M views, a jump of 829x over the account's median. The Outlier score is exactly that jump, and with 1.6K views being ordinary for this account the breakout stands well clear of its own baseline. That is the bar every post in this library has cleared.
Saves and shares carry the most weight in a Pull score, and this post's landed at 5/5 (20.0% weighted). It promotes A calorie and macro tracking app. Pull is the intent side of the two scores - a post can rack up views and still convert nothing, so Handler tracks reach and Pull as separate reads.
By the raw numbers the post logged 133K likes, 240 comments, 1.6K shares, and 30K saves - the metrics Handler weighs into its Pull read, and the same figures you see in the panel above.
The full breakdown - why the hook works, the comment-intent read, and the ready-to-shoot dupe kit - lives inside Handler.
Anatomy
The post opens on a still image slide featuring a gym-themed visual hook with an on-screen text overlay. It progresses through seven distinct image slides, each functioning as a separate visual beat. The pacing is user-directed across the carousel, moving from the initial setup slide through six subsequent image cards. Text overlays sit directly on top of each image, delivering situational statements without any spoken audio. The caption relies entirely on fitness-focused hashtags. The sequence presents static imagery throughout all seven slides, concluding on a final text-and-image frame without video motion.
How this post compares
Its 1.3M views run about 5.7x the median of recent health & fitness outliers in the library. That reach multiple ranks in the top 15% of the 869 health & fitness outliers we currently track. Its Pull score sits in the top 28% of that same set.
Likes led the raw counts, though saves and shares are what move Pull hardest. Slideshow is the most common breakout format among recent health & fitness outliers in the library, at 34% of them.
Collections by app niche
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