For UGC & marketing agencies

Spin a dedicated AI creator for every client you run.

Stand up a dedicated AI creator per client, then feed it the TikToks already winning in that client's niche - rebuilt as organic UGC with the client's product in every shot.

  • A dedicated AI creator per client - one roster covers every account you run.
  • Feeds each creator the TikToks already winning in that client's niche - scored by Outlier and Pull, not guessed.
  • The client's product in every shot, so the content demos it instead of talking around it.
  • Organic, so the effective CPM trends toward zero as a post keeps earning - the margin stays yours, not the media budget.
Generated in Handler
A real organic post, duped from a winning format by a client's dedicated creator.

How Handler works for an agency

real product screenshots

The research half runs in your browser as a Chrome extension, so you score accounts on TikTok itself, per client. The dupe half runs in the app, one creator per brand.

1

Spy the accounts winning in each client's niche

Open any creator or competitor in a client's category and Handler stamps an Outlier badge on every post in their grid - 2x, 10x, 200x over that account's own baseline. One pass per client and the format worth pitching is obvious before you watch a second.

Handler Outlier Score badges on a TikTok profile grid with an account dock
2

Score what pulled, so the report writes itself

Open a post and Handler reads its reach as an Outlier Score and how hard it moved people as a Pull rating. Those two numbers are the why behind every post you ship, so the client sees the reasoning, not just the reach.

Handler post score card showing Outlier and Pull scores over a breakout clip
3

Check the account is repeatable before you copy it

A side dock scores the whole account - baseline reach, average and median views, the outlier spread, the biggest breakouts ranked. You only build a client's month on a creator who beats their baseline every week, not on one lucky post.

Handler account dock with reach stats, outlier spread, and top breakouts
4

Dupe it from that client's own creator

Pick the winner, pick the client's dedicated AI creator, and Handler hands back a shoot-ready dupe with their product in the shot. The overlay text is a separate layer, so a client note changes a line instead of restarting the post.

A row of TikTok covers with Handler Outlier multiples stamped on each

One creator per client, in three steps

Margin, not media spend. UGC creators cost $25-200 a video and don't scale with your client roster. A dedicated AI creator carries the same voice across unlimited posts, and it's organic, so there's no ad budget eating into what you bill. The loop is the same whether you run three brands or thirty.

1 · Stand up a creator per client

Build one creator per client, each with its own personality and taste, and reuse it across every post for that account. Add a client, add a creator. No new hire per brand, and one roster covers the whole book.

2 · Feed it that client's winners

Each creator dupes from the TikToks already breaking out in that client's niche, scored by Outlier and Pull, with the client's product dropped into every piece. Every post is a scored winner rebuilt, so the report shows the why, not just the reach.

3 · Bill the margin, not the media

No per-video creator fees and no ad budget. The spread between plan price and client retainer stays yours, and the effective CPM trends toward zero as a post keeps earning.

Running a whole client book? Talk agency terms for pricing across every account you run.

Spy the winner. Dupe it with your creators.

A real TikTok that already broke out in its niche, remade as organic posts by your Handler creators - the room, the framing, the beats that made it land, now carrying your client's product instead of someone else's.

1.7M views★★★★★
The outlier · 69×
Masha
Yours
Duped with Masha
Kate
Yours
Duped with Kate
Rose
Yours
Duped with Rose
Kay
Yours
Duped with Kay
Amelia
Yours
Duped with Amelia
Dave
Yours
Duped with Dave

Pricing for agencies

live from checkout

One flat monthly plan, as many dupes as you ship - no per-video fee. These are the live prices from checkout, so what you see is what you pay.

Free

A taste of your niche. No agent yet.

$0
Start free
Six fresh picks every morning for 7 days
Top 10 in Browse All
20 Handler messages
Save picks to your Library
Kits, creators and renders are paid
Starter

Your full research library, unlocked.

$29/moSave over 20%
Billed $348 yearly
Choose Starter
Unlimited agent chat
2 AI custom creators
Just you
200 credits a month
1 brand + unlimited ingest
AI voiceover on Premium Dupes
Most popular
Growth

Your agent across three brands.

$49/moSave over 20%
Billed $588 yearly
Choose Growth
Everything in Starter
5 AI custom creators
Just you
600 credits a month
3 brands + priority ingest
Pro

More brands, room for your team.

$119/moSave over 20%
Billed $1428 yearly
Choose Pro
Everything in Growth
10 AI custom creators
You + 2 teammates
2,000 credits a month
5 brands + priority ingest
Every plan includesHandler Chrome extension - score any TikTok, Instagram or YouTube videoHandler MCP inside Claude & ChatGPT
Scaleup - running many apps? Unlimited brands, creators and credits, priority support, custom pricing.Talk to us

4 credits per image  ·  10 credits per second of video  ·  top-up credits never expire  ·  24/7 support

Not sure what that works out to per 1,000 views? Run your spend and output through the UGC CPM calculator to see your effective cost next to human UGC and paid ad rates.

Handler for agencies - questions

Can I run a separate AI creator per client?

Yes. Build one creator per client, each with its own personality and taste, and reuse it across every post for that account. One roster covers all your clients.

How does this help agency margin?

UGC creators cost $25-200 a video and do not scale. A dedicated AI creator carries a wired-in personality and taste across unlimited posts, and it is organic - no media budget - so the effective CPM trends to zero as the content compounds.

Is the content on-brand for each client?

Each creator carries the client's voice and taste, and the in-house editor drops the client's product into every piece. Consistent voice, same eye, across everything they make.

Can I manage many brands at once?

Handler is built to run many brands, each with its own feed, creators, and scored library. Reach out for agency and Scaleup terms across your whole client book.

How do I get started?

Start free with one brand to see the loop end to end, or email hello@gethandler.ai with the subject Agency terms for pricing across every account you run.

Run your whole book on one roster.

Start free with one brand, or talk to us for agency terms.