“An educational slideshow hook you can use to market a health & fitness app - it triggers parental anxiety around developmental nutrition before positioning the app as a foolproof tool.”

Handler logged this slideshow post at 185K views, a jump of 42x over the account's median. The Outlier score is exactly that jump, and with 4.4K views being ordinary for this account the breakout stands well clear of its own baseline. That is the bar every post in this library has cleared.

Saves and shares carry the most weight in a Pull score, and this post's landed at 5/5 (28.1% weighted). It promotes A baby led weaning and solid food tracking app. Pull is the intent side of the two scores - a post can rack up views and still convert nothing, so Handler tracks reach and Pull as separate reads.

By the raw numbers the post logged 15K likes, 96 comments, 1.8K shares, and 7.4K saves - the metrics Handler weighs into its Pull read, and the same figures you see in the panel above.

Its 185K views run about 0.8x the median of recent health & fitness outliers in the library. That reach multiple ranks in the top 62% of the 871 health & fitness outliers we currently track. Its Pull score sits in the top 13% of that same set.

Saves did the heaviest lifting on its Pull score - the action TikTok rewards most. Slideshow is the most common breakout format among recent health & fitness outliers in the library, at 34% of them.