“A two-slide slideshow you can use to promote a health & fitness app - pairing a self-deprecating gym joke on a selfie with a feature screenshot that proves the punchline.”

Handler logged this slideshow post at 32M views, a jump of 2937x over the account's median. The Outlier score is exactly that jump, and with 11K views being ordinary for this account the breakout stands well clear of its own baseline. That is the bar every post in this library has cleared.

Saves and shares carry the most weight in a Pull score, and this post's landed at 2/5 (1.0% weighted). It promotes Stronger workout tracking app. Pull is the intent side of the two scores - a post can rack up views and still convert nothing, so Handler tracks reach and Pull as separate reads.

Underneath the two scores sit the actual counts - 254K likes, 1.1K comments, 2.5K shares, and 17K saves - the raw engagement Handler reads to place the post in its niche.

Its 32M views run about 141x the median of recent health & fitness outliers in the library. That reach multiple ranks in the top 5% of the 869 health & fitness outliers we currently track. Its Pull score sits in the top 92% of that same set.

Likes led the raw counts, though saves and shares are what move Pull hardest. Slideshow is the most common breakout format among recent health & fitness outliers in the library, at 34% of them.