“A tear-jerker story slideshow you can use to promote a health & fitness app - it pairs a high-emotion personal grief narrative with a supportive lock-screen notification from your tool mid-payoff.”
1/5 reach magnitude vs the account's own baseline.
How hard it moved viewers to save, share, and comment.
Why this qualified
Running 6x the account's own baseline, this post reached 731K views against the 122K a normal post there sees. That is the whole test for an outlier in Handler - reach measured against the account's own median rather than against other accounts, so a small account with a genuine breakout still qualifies while a big account coasting on its size does not.
A mental health and grief support app is the product on screen. Where reach gets a post seen, Pull - here 5/5, 7.7% weighted - is what says viewers acted on it, since saves and shares weigh in hardest and a save is the clearest sign a viewer means to come back.
By the raw numbers the post logged 50K likes, 59 comments, 468 shares, and 1.1K saves - the metrics Handler weighs into its Pull read, and the same figures you see in the panel above.
The full breakdown - why the hook works, the comment-intent read, and the ready-to-shoot dupe kit - lives inside Handler.
Anatomy
This three-slide photo post opens on a static visual frame before moving through two subsequent slides. The hook is delivered via the accompanying caption, which uses an introspective first-person statement about grief and a three-year silence. Without any spoken audio, the pacing relies entirely on manual swipe progression across the three distinct beats. Text overlays and caption copy guide the narrative sequence from the opening image to the final screen. The app interface and visual context appear within the static slide imagery, maintaining a consistent still-image presentation across all three frames without animated transitions.
How this post compares
Its 731K views run about 3.2x the median of recent health & fitness outliers in the library. That reach multiple ranks in the top 97% of the 869 health & fitness outliers we currently track. Its Pull score sits in the top 63% of that same set.
Likes led the raw counts, though saves and shares are what move Pull hardest. Slideshow is the most common breakout format among recent health & fitness outliers in the library, at 34% of them.
More outlier TikTok posts
Same Slideshow format
Same Slideshow format
Same Slideshow format
Same Slideshow format
App Demo in Health & Fitness
App Demo in Health & Fitness
Silent UGC in Health & Fitness
Silent UGC in Health & Fitness
Silent UGC in Health & Fitness
Same Slideshow format
Silent UGC in Health & Fitness
App Demo in Health & Fitness
Want to dupe these outliers for your own app?
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