“A fitness checklist slideshow you can use to promote a health & fitness app - it reels users in with gym tips before slipping in an aesthetic UI screenshot of your tracker.”

Handler logged this slideshow post at 21K views, a jump of 19x over the account's median. The Outlier score is exactly that jump, and with 1.1K views being ordinary for this account the breakout stands well clear of its own baseline. That is the bar every post in this library has cleared.

Saves and shares carry the most weight in a Pull score, and this post's landed at 5/5 (21.9% weighted). It promotes A calorie and macro tracking app. Pull is the intent side of the two scores - a post can rack up views and still convert nothing, so Handler tracks reach and Pull as separate reads.

Underneath the two scores sit the actual counts - 2.6K likes, 4 comments, 34 shares, and 440 saves - the raw engagement Handler reads to place the post in its niche.

Its 21K views run about 0.1x the median of recent health & fitness outliers in the library. That reach multiple ranks in the top 77% of the 869 health & fitness outliers we currently track. Its Pull score sits in the top 24% of that same set.

Likes led the raw counts, though saves and shares are what move Pull hardest. Slideshow is the most common breakout format among recent health & fitness outliers in the library, at 34% of them.