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On TikTok - August 3 - 9

The breakouts of August 3 - 9.

Every app-maker TikTok breakout we scored that week - each one beat its own account's baseline. Grouped by industry; tap any to see the full breakdown.

Games

See all six ->
A silent 7-second makeup hook you can use to market a mobile game - showing a bizarre beauty routine while text tells them their boredom is from not playing.46939× outlier
12M views
Games·Silent UGC

A silent 7-second makeup hook you can use to market a mobile game - showing a bizarre beauty routine while text tells them their boredom is from not playing.

A talking-head hook you can use to market a mobile game - it opens on a direct question before showing rapid-fire, high-stakes app dares over a trending audio beat.4401× outlier
107M views
Games·Talking Head

A talking-head hook you can use to market a mobile game - it opens on a direct question before showing rapid-fire, high-stakes app dares over a trending audio beat.

A silent UGC boredom hook you can use to promote a mobile game - it opens on a relatable question, points to the app store, and shows spicy gameplay prompts.1589× outlier
24M views
Games·Silent UGC

A silent UGC boredom hook you can use to promote a mobile game - it opens on a relatable question, points to the app store, and shows spicy gameplay prompts.

A trending audio hook you can use to promote a mobile game - it opens on a silent creator lip-syncing to a popular sound before cutting directly to spicy in-game dares.1103× outlier
27M views
Games·App Demo

A trending audio hook you can use to promote a mobile game - it opens on a silent creator lip-syncing to a popular sound before cutting directly to spicy in-game dares.

A lifestyle-framed UGC hook you can use to promote a mobile game - opening on an aspirational face-camera selfie before transitioning into a step-by-step multiplayer screen recording.899× outlier
14M views
Games·App Demo

A lifestyle-framed UGC hook you can use to promote a mobile game - opening on an aspirational face-camera selfie before transitioning into a step-by-step multiplayer screen recording.

A UGC app-demo hook you can use to promote a mobile game - a creator claims it is the best option, shows easy setup, displays a relatable prompt, and drives downloads.755× outlier
12M views
Games·App Demo

A UGC app-demo hook you can use to promote a mobile game - a creator claims it is the best option, shows easy setup, displays a relatable prompt, and drives downloads.

Finance

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A split-screen hook you can use to promote a finance app - show a silent couple eating fast food while text overlays contrast their raw bank balances and investment amounts.× outlier
123K views
Finance·Silent UGC

A split-screen hook you can use to promote a finance app - show a silent couple eating fast food while text overlays contrast their raw bank balances and investment amounts.

A side-by-side comparison hook you can use to grow a finance app - contrasting a couple's checking and investment balances via text overlays in an 8-second silent slideshow.× outlier
862K views
Finance·Silent UGC

A side-by-side comparison hook you can use to grow a finance app - contrasting a couple's checking and investment balances via text overlays in an 8-second silent slideshow.

A 5-second silent car reaction hook you can use to market a finance app - layering anxious peer-comparison text over a moody visual to force loops that drive caption discovery.2319× outlier
4.2M views
Finance·Silent UGC

A 5-second silent car reaction hook you can use to market a finance app - layering anxious peer-comparison text over a moody visual to force loops that drive caption discovery.

A looping 6-second silent mirror video you can use to market a finance app - overlaying an anxiety-inducing savings question on screen to force debate in the comments.1808× outlier
2.2M views
Finance·Silent UGC

A looping 6-second silent mirror video you can use to market a finance app - overlaying an anxiety-inducing savings question on screen to force debate in the comments.

A silent 6-second UGC clip you can use to grow a finance app - adjust the camera, put on glasses, and stare defeatedly at a laptop under text about peers' savings.1720× outlier
1.4M views
Finance·Silent UGC

A silent 6-second UGC clip you can use to grow a finance app - adjust the camera, put on glasses, and stare defeatedly at a laptop under text about peers' savings.

A 5-second silent car-selfie loop you can use to grow a finance app - combine a low-effort video with a dense text overlay pitching a two-minute investing setup.1380× outlier
2.5M views
Finance·Silent UGC

A 5-second silent car-selfie loop you can use to grow a finance app - combine a low-effort video with a dense text overlay pitching a two-minute investing setup.

Health & Fitness

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A CGI hover UI hook you can use to market a health & fitness app - blending a floating digital overlay with rapid-cut gym clips and close-up phone logging.× outlier
189K views
Health & Fitness·App Demo

A CGI hover UI hook you can use to market a health & fitness app - blending a floating digital overlay with rapid-cut gym clips and close-up phone logging.

A counter-intuitive lifestyle hook you can use to market a health & fitness app - it blends aesthetic gym b-roll with quick in-app food-scanning to show how eating more drives results.16380× outlier
20M views
Health & Fitness·Silent UGC

A counter-intuitive lifestyle hook you can use to market a health & fitness app - it blends aesthetic gym b-roll with quick in-app food-scanning to show how eating more drives results.

A 12-second silent loop you can use to sell a health & fitness app - eating corn in a field under text crediting your tool for reducing social anxiety.5024× outlier
5.8M views
Health & Fitness·Silent UGC

A 12-second silent loop you can use to sell a health & fitness app - eating corn in a field under text crediting your tool for reducing social anxiety.

A self-deprecation hook you can use to market a health & fitness app - opening on a skeptic's face, then cutting between healthy daily routines and rewarding in-app progress.3797× outlier
46M views
Health & Fitness·Silent UGC

A self-deprecation hook you can use to market a health & fitness app - opening on a skeptic's face, then cutting between healthy daily routines and rewarding in-app progress.

An 8-second text-heavy loop you can use to promote a health & fitness app - posing outdoors with a high-friction hook prompting ADHD viewers to share their unhinged daily hacks.2726× outlier
2.5M views
Health & Fitness·Text-Heavy

An 8-second text-heavy loop you can use to promote a health & fitness app - posing outdoors with a high-friction hook prompting ADHD viewers to share their unhinged daily hacks.

A silent-UGC lighting-shift hook you can use to promote a health & fitness app - showing real skin texture under varying angles to build immediate trust and promote a skincare-tracking tool.1816× outlier
1.3M views
Health & Fitness·Silent UGC

A silent-UGC lighting-shift hook you can use to promote a health & fitness app - showing real skin texture under varying angles to build immediate trust and promote a skincare-tracking tool.

Education

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A gossip-reaction hook you can use to sell an education app - a creator hooks the viewer with a slang-filled premise, then plays a funny modern-slang audio demo of the product.46596× outlier
24M views
Education·Talking Head

A gossip-reaction hook you can use to sell an education app - a creator hooks the viewer with a slang-filled premise, then plays a funny modern-slang audio demo of the product.

A silent text-overlay checklist you can use to sell an education app - diagnosing ADHD reading struggles point-by-point over 17 seconds before revealing the tool.34741× outlier
26M views
Education·Silent UGC

A silent text-overlay checklist you can use to sell an education app - diagnosing ADHD reading struggles point-by-point over 17 seconds before revealing the tool.

An aesthetic iPad demo you can use to sell an education app - showcasing a flight-themed timer that transitions from seat selection to a realistic boarding pass.14422× outlier
12M views
Education·App Demo

An aesthetic iPad demo you can use to sell an education app - showcasing a flight-themed timer that transitions from seat selection to a realistic boarding pass.

A reaction-style voice demo you can use to promote an education app - ask a basic translation query like 'papa-san' to trigger hysterical laughter and an unhinged anime-obsessed vocal response.11235× outlier
24M views
Education·App Demo

A reaction-style voice demo you can use to promote an education app - ask a basic translation query like 'papa-san' to trigger hysterical laughter and an unhinged anime-obsessed vocal response.

A 9-second talking-head hook you can use to market an education app - misinterpreting a Japanese word that sounds like English slang to trigger a funny, double-entendre shock reaction.9896× outlier
16M views
Education·Talking Head

A 9-second talking-head hook you can use to market an education app - misinterpreting a Japanese word that sounds like English slang to trigger a funny, double-entendre shock reaction.

A talking-head reaction hook you can use to sell an education app - it opens on a relatable creator praising a high-gossip audio style before playing the in-app narrator.9204× outlier
4.8M views
Education·Talking Head

A talking-head reaction hook you can use to sell an education app - it opens on a relatable creator praising a high-gossip audio style before playing the in-app narrator.

Entertainment

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A silent 5-second text hook you can use to sell an entertainment app - filming in casual pajamas with text on the emotional weight of old music.26122× outlier
6.4M views
Entertainment·Silent UGC

A silent 5-second text hook you can use to sell an entertainment app - filming in casual pajamas with text on the emotional weight of old music.

A silent UGC hook you can use to sell an entertainment app - pairing an 11-second clip of a creator vibing to music with a simple playlist-building text overlay.22807× outlier
17M views
Entertainment·Silent UGC

A silent UGC hook you can use to sell an entertainment app - pairing an 11-second clip of a creator vibing to music with a simple playlist-building text overlay.

A silent-reaction hook you can use to promote an entertainment app - opening on a high-stakes relationship text disaster, then revealing the chaotic AI-generated video response.18397× outlier
7M views
Entertainment·Silent UGC

A silent-reaction hook you can use to promote an entertainment app - opening on a high-stakes relationship text disaster, then revealing the chaotic AI-generated video response.

A silent 19-second reaction hook you can use to promote an entertainment app - gesturing to a trending music track's beat drop under a text overlay.12016× outlier
40M views
Entertainment·Silent UGC

A silent 19-second reaction hook you can use to promote an entertainment app - gesturing to a trending music track's beat drop under a text overlay.

A silent UGC beauty hook you can use to market an entertainment app - syncing repetitive blush-stamping directly to the sharp beats of a heavy soundtrack under curiosity-loop text.8163× outlier
2M views
Entertainment·Silent UGC

A silent UGC beauty hook you can use to market an entertainment app - syncing repetitive blush-stamping directly to the sharp beats of a heavy soundtrack under curiosity-loop text.

A high-drama bait-and-switch hook you can use to promote an entertainment app - opening on a crying face before revealing a hilariously unhinged AI-generated message from a deceased pet.5160× outlier
6.2M views
Entertainment·App Demo

A high-drama bait-and-switch hook you can use to promote an entertainment app - opening on a crying face before revealing a hilariously unhinged AI-generated message from a deceased pet.

Lifestyle

See all six ->
A silent UGC before-and-after hook you can use to promote a lifestyle app - it hooks with a relatable selfie struggle before flashing dramatic, seamless AI expression edits.× outlier
285K views
Lifestyle·Silent UGC

A silent UGC before-and-after hook you can use to promote a lifestyle app - it hooks with a relatable selfie struggle before flashing dramatic, seamless AI expression edits.

A silent before-and-after screenshot hook you can use to market a lifestyle app - contrasting a full phone storage bar with thirty gigabytes cleared using a simple swipe-to-delete screen recording.184428× outlier
76M views
Lifestyle·Silent UGC

A silent before-and-after screenshot hook you can use to market a lifestyle app - contrasting a full phone storage bar with thirty gigabytes cleared using a simple swipe-to-delete screen recording.

A cozy journal-writing hook you can use to promote a lifestyle app - layering a moody 14-second voiceover about shared feelings over aesthetic footage of anonymous hand-written notes.56781× outlier
38M views
Lifestyle·Silent UGC

A cozy journal-writing hook you can use to promote a lifestyle app - layering a moody 14-second voiceover about shared feelings over aesthetic footage of anonymous hand-written notes.

A silent emotional-vulnerability hook you can use to promote a lifestyle app - start on a creator crying over anonymous letters before showing them typing a healing reply.45963× outlier
26M views
Lifestyle·Silent UGC

A silent emotional-vulnerability hook you can use to promote a lifestyle app - start on a creator crying over anonymous letters before showing them typing a healing reply.

A green-screen cleanup hook you can use to grow a lifestyle app - showing eleven seconds of swipe-to-delete gameplay to organize a camera roll for the new year.40943× outlier
103M views
Lifestyle·App Demo

A green-screen cleanup hook you can use to grow a lifestyle app - showing eleven seconds of swipe-to-delete gameplay to organize a camera roll for the new year.

A silent 8-second mirror-pose hook you can use to grow a lifestyle app - styling a fitting-room selfie while static text drops a high-concept pitch to spark loop views.28976× outlier
32M views
Lifestyle·Silent UGC

A silent 8-second mirror-pose hook you can use to grow a lifestyle app - styling a fitting-room selfie while static text drops a high-concept pitch to spark loop views.

B2B

See all six ->
A silent 6-second aesthetic hook you can use to sell a B2B app - flashing gatekeeping text telling viewers to run and download it before it goes mainstream.37551× outlier
9.2M views
B2B·Silent UGC

A silent 6-second aesthetic hook you can use to sell a B2B app - flashing gatekeeping text telling viewers to run and download it before it goes mainstream.

An 'I just found out' hook you can use to sell a B2B app - kicking off with a rapid-fire pitch before showing over-the-shoulder iPad footage of the interface.36742× outlier
62M views
B2B·Talking Head

An 'I just found out' hook you can use to sell a B2B app - kicking off with a rapid-fire pitch before showing over-the-shoulder iPad footage of the interface.

A lookalike transition hook you can use to sell a B2B app - pivoting a "connection between me and him" joke into a screen-recorded API demo ending with a comment-to-DM call.16667× outlier
7.8M views
B2B·Talking Head

A lookalike transition hook you can use to sell a B2B app - pivoting a "connection between me and him" joke into a screen-recorded API demo ending with a comment-to-DM call.

A silent 8-second subway aesthetic clip you can use to market a B2B app - overlaying simple tool-promoting text over a stylish creator with a fast-moving train behind them.7182× outlier
5.3M views
B2B·Silent UGC

A silent 8-second subway aesthetic clip you can use to market a B2B app - overlaying simple tool-promoting text over a stylish creator with a fast-moving train behind them.

A casual founder-update talking-head you can use to promote a B2B app - sharing a picture-in-picture mobile preview built in three hours to position your software as a design partner.6180× outlier
8.3M views
B2B·Talking Head

A casual founder-update talking-head you can use to promote a B2B app - sharing a picture-in-picture mobile preview built in three hours to position your software as a design partner.

A dramatic reaction-to-demo hook you can use to market a B2B app - open on an intense face-cam expression before revealing a step-by-step setup screen-recording.4437× outlier
9M views
B2B·App Demo

A dramatic reaction-to-demo hook you can use to market a B2B app - open on an intense face-cam expression before revealing a step-by-step setup screen-recording.

Other

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A slideshow-comparison hook you can use to market a photo-editing app - it opens with a relatable struggle text overlay before cycling through dramatic before-and-after image comparisons.× outlier
173K views
Other·Slideshow

A slideshow-comparison hook you can use to market a photo-editing app - it opens with a relatable struggle text overlay before cycling through dramatic before-and-after image comparisons.

A relationship-breakup slideshow you can use to market a photo-editing app - opening on a dramatic personal hook, then cycling through before-and-after photo enhancements to drive downloads.× outlier
1.4M views
Other·Slideshow

A relationship-breakup slideshow you can use to market a photo-editing app - opening on a dramatic personal hook, then cycling through before-and-after photo enhancements to drive downloads.

A confessional side-hustle hook you can use to promote an AI creation app - it opens on an embarrassing claim, then demonstrates how to generate and monetize cute animal videos.5116× outlier
2.2M views
Other·Talking Head

A confessional side-hustle hook you can use to promote an AI creation app - it opens on an embarrassing claim, then demonstrates how to generate and monetize cute animal videos.

A talking-head side-hustle hook you can use to promote an AI creation app - it hooks with a confession about earning money, shows a quick workflow, and promises passive income.4651× outlier
2M views
Other·Talking Head

A talking-head side-hustle hook you can use to promote an AI creation app - it hooks with a confession about earning money, shows a quick workflow, and promises passive income.

A creator reaction hook you can use to market a bible-study app - it opens with high praise, plays a funny audio sample, and shows a casual, snack-eating reaction.1918× outlier
1M views
Other·Talking Head

A creator reaction hook you can use to market a bible-study app - it opens with high praise, plays a funny audio sample, and shows a casual, snack-eating reaction.

A split-screen authority hook you can use to promote an AI website builder - it pairs a famous entrepreneur's quote with a step-by-step tutorial showing how to build a client site instantly.678× outlier
391K views
Other·App Demo

A split-screen authority hook you can use to promote an AI website builder - it pairs a famous entrepreneur's quote with a step-by-step tutorial showing how to build a client site instantly.

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