“A listicle advice hook you can use to promote a health & fitness app - it delivers relatable gym tips before presenting a tracking app as the ultimate game changer.”

An outlier is a post that beats the account's own baseline, and this slideshow one did by 107x - 148K views where a normal post on the account lands near 1.4K. Reach on that scale is a signal about the post, not the audience size, which is exactly why Handler pulls it into the library instead of letting it scroll past.

The product behind the post is ChowTracker. Pull came in at 5/5, 8.5% on the weighted scale - Handler's read on saves, shares, and comments, with saves and shares counted heaviest because they are the actions that carry a post into new feeds rather than just marking approval.

By the raw numbers the post logged 6.8K likes, 16 comments, 87 shares, and 1.3K saves - the metrics Handler weighs into its Pull read, and the same figures you see in the panel above.

Its 148K views run about 0.7x the median of recent health & fitness outliers in the library. That reach multiple ranks in the top 45% of the 936 health & fitness outliers we currently track. Its Pull score sits in the top 61% of that same set.

Likes led the raw counts, though saves and shares are what move Pull hardest. Slideshow is the most common breakout format among recent health & fitness outliers in the library, at 33% of them.