“A tips-list slideshow you can use to market a health & fitness app - it hooks with a dramatic weight-loss result before slipping the tracker app naturally into slide six.”
5/5 reach magnitude vs the account's own baseline.
How hard it moved viewers to save, share, and comment.
Why this qualified
391K views on a slideshow post, 323x the account's usual reach. The Outlier score reads reach as a multiple of the account's own median, and that median sits around 1.2K views, which is why the multiple matters more than the raw view count - it isolates the posts that outran their own channel instead of the ones riding a big following.
Its Pull score of 5/5 (20.4% weighted) measures how hard it moved viewers to save, share, and comment - the actions weighted heaviest because they signal real intent rather than a passing tap. The product it puts forward is A calorie tracking app. Reach gets a post seen; Pull is the read on whether it landed.
Underneath the two scores sit the actual counts - 25K likes, 85 comments, 579 shares, and 13K saves - the raw engagement Handler reads to place the post in its niche.
The full breakdown - why the hook works, the comment-intent read, and the ready-to-shoot dupe kit - lives inside Handler.
Anatomy
The post opens on an initial static image with a bold text overlay centered on screen, setting up the workout theme. It proceeds through eight visual slides, with each frame displaying a new image paired with short lines of motivational text. The progression relies on swipe-driven pacing without any spoken audio or voiceover. On-screen text overlays carry the narrative beat by beat across the sequence, while the post caption lists fitness and weight-loss hashtags. The content transitions slide by slide across eight beats, concluding on the final image card without external links or spoken calls to action.
How this post compares
Its 391K views run about 1.7x the median of recent health & fitness outliers in the library. That reach multiple ranks in the top 26% of the 869 health & fitness outliers we currently track. Its Pull score sits in the top 27% of that same set.
Saves did the heaviest lifting on its Pull score - the action TikTok rewards most. Slideshow is the most common breakout format among recent health & fitness outliers in the library, at 34% of them.
Collections by app niche
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