“A six-slide slideshow hook you can use to market a health & fitness app - pair an aspirational body shot with visual food-scanning before closing on an App Store search prompt.”

This slideshow TikTok post pulled 1.1M views - 1314× what the account typically does (~837 views on a normal post). That gap is what Handler calls an outlier: the breakout came from the content's structure, not the account's size.

Engagement pull sits at 4/5 (5.6% weighted), measuring how hard the post moved viewers to save, share, and comment - the actions that signal real intent, weighted heaviest. The product behind it: ChowTracker.