“A six-slide slideshow hook you can use to market a health & fitness app - pair an aspirational body shot with visual food-scanning before closing on an App Store search prompt.”
5/5 reach magnitude vs the account's own baseline.
How hard it moved viewers to save, share, and comment.
Why this qualified
1.1M views on a slideshow post, 1319x the account's usual reach. The Outlier score reads reach as a multiple of the account's own median, and that median sits around 834 views, which is why the multiple matters more than the raw view count - it isolates the posts that outran their own channel instead of the ones riding a big following.
Its Pull score of 4/5 (5.6% weighted) measures how hard it moved viewers to save, share, and comment - the actions weighted heaviest because they signal real intent rather than a passing tap. The product it puts forward is ChowTracker. Reach gets a post seen; Pull is the read on whether it landed.
Broken out, the post drew 21K likes, 329 comments, 499 shares, and 9.6K saves. Those are the numbers the Outlier and Pull scores are built from, nothing modelled or projected.
The full breakdown - why the hook works, the comment-intent read, and the ready-to-shoot dupe kit - lives inside Handler.
Anatomy
The slideshow opens on a first slide presenting a direct statement about tracking calories, using text overlays on top of the visual. Across six sequential static slides, the sequence moves step-by-step through the core workflow of logging food. The pacing relies on user-swiped progression through screenshots of the mobile application interface. Each slide pairs short on-screen text with UI views showing meal scanning, calorie counting, and nutrient breakdown screens. There is no spoken audio. The app interface remains centered on screen throughout all six slides, concluding on a finished log screen.
How this post compares
Its 1.1M views run about 4.8x the median of recent health & fitness outliers in the library. That reach multiple ranks in the top 11% of the 869 health & fitness outliers we currently track. Its Pull score sits in the top 71% of that same set.
Saves did the heaviest lifting on its Pull score - the action TikTok rewards most. Slideshow is the most common breakout format among recent health & fitness outliers in the library, at 34% of them.
Collections by app niche
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Want to dupe these outliers for your own app?
Handler doesn't just list the winners - it rebuilds them as your own. Your brand's AI creator, your product in every shot, the regeneration prompt and brand overlay done for you.