“A breakup glow-up slideshow you can use to market a health & fitness app - hook them with heartbreak angst, show lifestyle improvements, and embed the calorie-tracker screen as the pivotal healing step.”
5/5 reach magnitude vs the account's own baseline.
How hard it moved viewers to save, share, and comment.
Why this qualified
Running 124x the account's own baseline, this post reached 172K views against the 1.4K a normal post there sees. That is the whole test for an outlier in Handler - reach measured against the account's own median rather than against other accounts, so a small account with a genuine breakout still qualifies while a big account coasting on its size does not.
A calorie-tracking app is the product on screen. Where reach gets a post seen, Pull - here 5/5, 24.4% weighted - is what says viewers acted on it, since saves and shares weigh in hardest and a save is the clearest sign a viewer means to come back.
Broken out, the post drew 24K likes, 15 comments, 394 shares, and 4K saves. Those are the numbers the Outlier and Pull scores are built from, nothing modelled or projected.
The full breakdown - why the hook works, the comment-intent read, and the ready-to-shoot dupe kit - lives inside Handler.
Anatomy
The post opens on the first slide with a gym motivation theme, presenting text overlaid on a still fitness image. It moves across five distinct slide beats in a sequential swipe-through format. The pacing is self-directed across the five still frames. Each slide displays static imagery paired with centered on-screen text overlays, relying entirely on visual reading without any spoken dialogue or voiceover. The content progresses from an introductory statement on slide one through supporting visual panels, concluding on the final slide where the closing frame and text appear alongside the hashtag caption.
How this post compares
Its 172K views run about 0.8x the median of recent health & fitness outliers in the library. That reach multiple ranks in the top 42% of the 869 health & fitness outliers we currently track. Its Pull score sits in the top 18% of that same set.
Likes led the raw counts, though saves and shares are what move Pull hardest. Slideshow is the most common breakout format among recent health & fitness outliers in the library, at 34% of them.
Collections by app niche
More outlier TikTok posts
Another Calorie Tracking outlier
Another Calorie Tracking outlier
Another Calorie Tracking outlier
Same Slideshow format
Same Slideshow format
Same Slideshow format
Same Slideshow format
A similar 242x outlier
Silent UGC in Health & Fitness
Silent UGC in Health & Fitness
App Demo in Health & Fitness
A similar 152x outlier
Want to dupe these outliers for your own app?
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