“A silent split-clip you can use to sell a health & fitness app - pairing a heavy cable-fly lift with a dark-mode screen recording of muscle recovery scores.”

An outlier is a post that beats the account's own baseline, and this app demo one did by 1088x - 372K views where a normal post on the account lands near 342. Reach on that scale is a signal about the post, not the audience size, which is exactly why Handler pulls it into the library instead of letting it scroll past.

The product behind the post is Stronger App. Pull came in at 1/5, 0.6% on the weighted scale - Handler's read on saves, shares, and comments, with saves and shares counted heaviest because they are the actions that carry a post into new feeds rather than just marking approval.

By the raw numbers the post logged 2K likes, 5 comments, 12 shares, and 69 saves - the metrics Handler weighs into its Pull read, and the same figures you see in the panel above.

Its 372K views run about 1.6x the median of recent health & fitness outliers in the library. That reach multiple ranks in the top 12% of the 855 health & fitness outliers we currently track. Its Pull score sits in the top 98% of that same set.

Likes led the raw counts, though saves and shares are what move Pull hardest. App Demo makes up 24% of recent health & fitness outliers in the library.