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This week on TikTok - September 21 - 27

This week in health & fitness.

The health & fitness TikTok posts that broke out this week - each one beat its own account's baseline, scored and tagged by Handler. Tap any to see the full breakdown.

A trend-mimicking gesture hook you can use to market a health & fitness app - it uses playful hand movements to simulate cleansing the body before transitioning into an in-app breathing circle.22232× outlier
3.9M views
Health & Fitness·Silent UGC

A trend-mimicking gesture hook you can use to market a health & fitness app - it uses playful hand movements to simulate cleansing the body before transitioning into an in-app breathing circle.

A visual ASMR hand-movement hook you can use to promote a health & fitness app - it establishes intense eye contact, mimics physical healing, and funnels attention to a sobriety-tracking caption.7413× outlier
5.9M views
Health & Fitness·Silent UGC

A visual ASMR hand-movement hook you can use to promote a health & fitness app - it establishes intense eye contact, mimics physical healing, and funnels attention to a sobriety-tracking caption.

A silent emotional hook you can use to market a health & fitness app - it pairs raw skincare footage with text romanticizing recovery before delivering a direct App Store search CTA.5343× outlier
3.6M views
Health & Fitness·Silent UGC

A silent emotional hook you can use to market a health & fitness app - it pairs raw skincare footage with text romanticizing recovery before delivering a direct App Store search CTA.

A self-deprecating meme hook you can use to market a health & fitness app - it pairs a relatable bad habit with a sudden cut to an in-app milestone.2128× outlier
372K views
Health & Fitness·Silent UGC

A self-deprecating meme hook you can use to market a health & fitness app - it pairs a relatable bad habit with a sudden cut to an in-app milestone.

A relatable listing hook you can use to market a health & fitness app - it lists highly specific lifestyle struggles before cutting directly to an in-app conversation that solves them.1608× outlier
280K views
Health & Fitness·App Demo

A relatable listing hook you can use to market a health & fitness app - it lists highly specific lifestyle struggles before cutting directly to an in-app conversation that solves them.

A destructive share-trigger hook you can use to promote a health & fitness app - hammer a common vice on screen, call out a friend demographic, and ask what to destroy next.1278× outlier
12M views
Health & Fitness·Silent UGC

A destructive share-trigger hook you can use to promote a health & fitness app - hammer a common vice on screen, call out a friend demographic, and ask what to destroy next.

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