This week on TikTok - August 3 - 9

This week in games.

The games TikTok posts that broke out this week - each one beat its own account's baseline, scored and tagged by Handler. Tap any to see the full breakdown.

46939× outlier

12M views

Games·Silent UGC

A silent 7-second makeup hook you can use to market a mobile game - showing a bizarre beauty routine while text tells them their boredom is from not playing.

4401× outlier

107M views

Games·Talking Head

A talking-head hook you can use to market a mobile game - it opens on a direct question before showing rapid-fire, high-stakes app dares over a trending audio beat.

1589× outlier

24M views

Games·Silent UGC

A silent UGC boredom hook you can use to promote a mobile game - it opens on a relatable question, points to the app store, and shows spicy gameplay prompts.

1103× outlier

27M views

Games·App Demo

A trending audio hook you can use to promote a mobile game - it opens on a silent creator lip-syncing to a popular sound before cutting directly to spicy in-game dares.

899× outlier

14M views

Games·App Demo

A lifestyle-framed UGC hook you can use to promote a mobile game - opening on an aspirational face-camera selfie before transitioning into a step-by-step multiplayer screen recording.

755× outlier

12M views

Games·App Demo

A UGC app-demo hook you can use to promote a mobile game - a creator claims it is the best option, shows easy setup, displays a relatable prompt, and drives downloads.