“A bad-habits listicle slideshow you can use to promote a health & fitness app - hook with a physical payoff, list relatable mistakes, and insert the tracker interface mid-carousel.”
3/5 reach magnitude vs the account's own baseline.
How hard it moved viewers to save, share, and comment.
Why this qualified
65K views on a slideshow post, 46x the account's usual reach. The Outlier score reads reach as a multiple of the account's own median, and that median sits around 1.4K views, which is why the multiple matters more than the raw view count - it isolates the posts that outran their own channel instead of the ones riding a big following.
Its Pull score of 5/5 (14.6% weighted) measures how hard it moved viewers to save, share, and comment - the actions weighted heaviest because they signal real intent rather than a passing tap. The product it puts forward is A food and macro tracking app. Reach gets a post seen; Pull is the read on whether it landed.
Underneath the two scores sit the actual counts - 6.3K likes, 9 comments, 50 shares, and 749 saves - the raw engagement Handler reads to place the post in its niche.
The full breakdown - why the hook works, the comment-intent read, and the ready-to-shoot dupe kit - lives inside Handler.
Anatomy
The post opens on a title slide displaying bold text centered over fitness-related imagery. The content advances across six static slides, setting a self-directed pacing as the viewer swipes through each frame. Each slide presents a separate visual beat, combining gym photography with concise, high-contrast text overlays detailing workout tips and nutrition guidance. The post relies entirely on visual text rather than audio. In the latter half of the carousel, the sequence shifts from general training advice to direct on-screen previews of the app interface, showing how workout logging and macro calculations appear within the tool before closing on a final callout frame.
How this post compares
Its 65K views run about 0.3x the median of recent health & fitness outliers in the library. That reach multiple ranks in the top 61% of the 869 health & fitness outliers we currently track. Its Pull score sits in the top 41% of that same set.
Likes led the raw counts, though saves and shares are what move Pull hardest. Slideshow is the most common breakout format among recent health & fitness outliers in the library, at 34% of them.
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