TikTok post·Games·App Demo·Interactive Mystery·.mariinvestigates

“A POV screen-recording hook you can use to promote a mobile game - it opens with a 'life so private' hook while navigating mock-phone interfaces to find clues.”

Watch on TikTok - @.mariinvestigates

A POV screen-recording hook you can use to promote a mobile game - it opens with a 'life so private' hook while navigating mock-phone interfaces to find clues.69× outlier
27K
Views
538
Likes
64
Comments
33
Shares
100
Saves
Outlier score
69×

4/5 reach magnitude vs the account's own baseline.

Pull score
3/5

How hard it moved viewers to save, share, and comment.

Why this qualified

Handler logged this app demo post at 27K views, a jump of 69x over the account's median. The Outlier score is exactly that jump, and with 388 views being ordinary for this account the breakout stands well clear of its own baseline. That is the bar every post in this library has cleared.

Saves and shares carry the most weight in a Pull score, and this post's landed at 3/5 (4.5% weighted). It promotes An interactive detective mobile game. Pull is the intent side of the two scores - a post can rack up views and still convert nothing, so Handler tracks reach and Pull as separate reads.

Underneath the two scores sit the actual counts - 538 likes, 64 comments, 33 shares, and 100 saves - the raw engagement Handler reads to place the post in its niche.

The full breakdown - why the hook works, the comment-intent read, and the ready-to-shoot dupe kit - lives inside Handler.

How this post compares

0.1x
vs pool median views
Top 56%
reach multiple in niche
Top 81%
Pull in niche

Its 27K views run about 0.1x the median of recent games outliers in the library. That reach multiple ranks in the top 56% of the 123 games outliers we currently track. Its Pull score sits in the top 81% of that same set.

Likes led the raw counts, though saves and shares are what move Pull hardest. App Demo is the most common breakout format among recent games outliers in the library, at 49% of them.

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Another Games outlier

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Want to dupe these outliers for your own app?

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