“A three-slide slideshow you can use to market a health & fitness app - start with a dramatic biometric alert, swipe to a funny text exchange, and reveal a positive pregnancy test.”
4/5 reach magnitude vs the account's own baseline.
How hard it moved viewers to save, share, and comment.
Why this qualified
Handler logged this slideshow post at 100K views, a jump of 77x over the account's median. The Outlier score is exactly that jump, and with 1.3K views being ordinary for this account the breakout stands well clear of its own baseline. That is the bar every post in this library has cleared.
Saves and shares carry the most weight in a Pull score, and this post's landed at 5/5 (9.0% weighted). It promotes A health and sleep tracking smart ring. Pull is the intent side of the two scores - a post can rack up views and still convert nothing, so Handler tracks reach and Pull as separate reads.
The counts behind those scores: 4.3K likes, 65 comments, 1.1K shares, and 74 saves. Saves and shares are weighted heaviest because they are the actions that carry a post into more feeds.
The full breakdown - why the hook works, the comment-intent read, and the ready-to-shoot dupe kit - lives inside Handler.
Anatomy
The three-slide post opens with a still photo overlaid with hook text that introduces a short personal story. It progresses through three sequential visual beats at a self-directed viewing pace. The first slide establishes the context with on-screen text over a real-life image. The second slide displays a screenshot of biometric data and temperature charts inside the Oura mobile application interface. The third slide shows the physical smart ring alongside a pregnancy confirmation photo to conclude the sequence. Large text overlays sit across each image to supply the narrative without audio, and the app interface serves as the central evidence beat.
How this post compares
Its 100K views run about 0.4x the median of recent health & fitness outliers in the library. That reach multiple ranks in the top 51% of the 869 health & fitness outliers we currently track. Its Pull score sits in the top 60% of that same set.
Shares did the heaviest lifting on its Pull score - the action TikTok rewards most. Slideshow is the most common breakout format among recent health & fitness outliers in the library, at 34% of them.
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