“An aesthetic habit-list slideshow you can use to promote a lifestyle app - it shares highly relatable daily tips before quietly inserting the app screenshot as a habit.”

An outlier is a post that beats the account's own baseline, and this slideshow one did by 1311x - 4.2M views where a normal post on the account lands near 3.2K. Reach on that scale is a signal about the post, not the audience size, which is exactly why Handler pulls it into the library instead of letting it scroll past.

The product behind the post is A social bookmarking and organization app. Pull came in at 5/5, 44.9% on the weighted scale - Handler's read on saves, shares, and comments, with saves and shares counted heaviest because they are the actions that carry a post into new feeds rather than just marking approval.

The counts behind those scores: 797K likes, 377 comments, 21K shares, and 251K saves. Saves and shares are weighted heaviest because they are the actions that carry a post into more feeds.

Its 4.2M views run about 14x the median of recent lifestyle outliers in the library. That reach multiple ranks in the top 13% of the 2007 lifestyle outliers we currently track. Its Pull score sits in the top 9% of that same set.

Saves did the heaviest lifting on its Pull score - the action TikTok rewards most. It is one of the few Slideshow breakouts among recent lifestyle outliers in the library, just 14% of the pool.