“A physical symptom hook you can use to promote a health & fitness app - it pairs a silent reaction with a scratching sound before cutting to an in-app explanation screen.”

Handler logged this app demo post at 12K views, a jump of 8x over the account's median. The Outlier score is exactly that jump, and with 1.4K views being ordinary for this account the breakout stands well clear of its own baseline. That is the bar every post in this library has cleared.

Saves and shares carry the most weight in a Pull score, and this post's landed at 2/5 (1.9% weighted). It promotes A gamified cycle-tracking app. Pull is the intent side of the two scores - a post can rack up views and still convert nothing, so Handler tracks reach and Pull as separate reads.

By the raw numbers the post logged 154 likes, 12 comments, 2 shares, and 8 saves - the metrics Handler weighs into its Pull read, and the same figures you see in the panel above.

Its 12K views run about 0.1x the median of recent health & fitness outliers in the library. That reach multiple ranks in the top 89% of the 869 health & fitness outliers we currently track. Its Pull score sits in the top 83% of that same set.

Likes led the raw counts, though saves and shares are what move Pull hardest. App Demo makes up 24% of recent health & fitness outliers in the library.