“A low-lift selfie text hook you can use to promote an entertainment app - it frames a seasonal dilemma in on-screen text while casually name-dropping the tool on a six-second loop.”

An outlier is a post that beats the account's own baseline, and this silent ugc one did by 3231x - 3.2M views where a normal post on the account lands near 990. Reach on that scale is a signal about the post, not the audience size, which is exactly why Handler pulls it into the library instead of letting it scroll past.

The product behind the post is Enjoy AI Town. Pull came in at 1/5, 0.6% on the weighted scale - Handler's read on saves, shares, and comments, with saves and shares counted heaviest because they are the actions that carry a post into new feeds rather than just marking approval.

Broken out, the post drew 16K likes, 60 comments, 109 shares, and 957 saves. Those are the numbers the Outlier and Pull scores are built from, nothing modelled or projected.

Its 3.2M views run about 12x the median of recent entertainment outliers in the library. That reach multiple ranks in the top 5% of the 493 entertainment outliers we currently track. Its Pull score sits in the top 100% of that same set.

Likes led the raw counts, though saves and shares are what move Pull hardest. Silent UGC makes up 32% of recent entertainment outliers in the library.