“A filter recipe slideshow you can use to promote a lifestyle app - show the exact camera preset icon upfront, then let high aesthetic summer vacation shots deliver the payoff.”

Running 199x the account's own baseline, this post reached 2.8M views against the 14K a normal post there sees. That is the whole test for an outlier in Handler - reach measured against the account's own median rather than against other accounts, so a small account with a genuine breakout still qualifies while a big account coasting on its size does not.

Dazz Cam is the product on screen. Where reach gets a post seen, Pull - here 5/5, 31.5% weighted - is what says viewers acted on it, since saves and shares weigh in hardest and a save is the clearest sign a viewer means to come back.

The counts behind those scores: 271K likes, 451 comments, 18K shares, and 135K saves. Saves and shares are weighted heaviest because they are the actions that carry a post into more feeds.

Its 2.8M views run about 9.3x the median of recent lifestyle outliers in the library. That reach multiple ranks in the top 40% of the 2007 lifestyle outliers we currently track. Its Pull score sits in the top 18% of that same set.

Saves did the heaviest lifting on its Pull score - the action TikTok rewards most. It is one of the few Slideshow breakouts among recent lifestyle outliers in the library, just 14% of the pool.