“A two-slide carousel you can use to market a lifestyle app - pairing a real couple photo with a mock lock-screen notification featuring a highly specific first date invitation.”

An outlier is a post that beats the account's own baseline, and this slideshow one did by 152x - 426K views where a normal post on the account lands near 2.8K. Reach on that scale is a signal about the post, not the audience size, which is exactly why Handler pulls it into the library instead of letting it scroll past.

The product behind the post is A dating app. Pull came in at 5/5, 10.0% on the weighted scale - Handler's read on saves, shares, and comments, with saves and shares counted heaviest because they are the actions that carry a post into new feeds rather than just marking approval.

By the raw numbers the post logged 34K likes, 70 comments, 437 shares, and 1.7K saves - the metrics Handler weighs into its Pull read, and the same figures you see in the panel above.

Its 426K views run about 1.3x the median of recent lifestyle outliers in the library. That reach multiple ranks in the top 46% of the 1633 lifestyle outliers we currently track. Its Pull score sits in the top 59% of that same set.

Likes led the raw counts, though saves and shares are what move Pull hardest. It is one of the few Slideshow breakouts among recent lifestyle outliers in the library, just 15% of the pool.