“A baby milestone-based warning hook you can use to promote a lifestyle app - it highlights dangerous infant foods through informational carousel cards before revealing the tracking tool.”

Handler logged this slideshow post at 563K views, a jump of 120x over the account's median. The Outlier score is exactly that jump, and with 4.7K views being ordinary for this account the breakout stands well clear of its own baseline. That is the bar every post in this library has cleared.

Saves and shares carry the most weight in a Pull score, and this post's landed at 5/5 (27.4% weighted). It promotes A baby food tracking and safety app. Pull is the intent side of the two scores - a post can rack up views and still convert nothing, so Handler tracks reach and Pull as separate reads.

The counts behind those scores: 22K likes, 151 comments, 8.2K shares, and 25K saves. Saves and shares are weighted heaviest because they are the actions that carry a post into more feeds.

Its 563K views run about 1.7x the median of recent lifestyle outliers in the library. That reach multiple ranks in the top 49% of the 1645 lifestyle outliers we currently track. Its Pull score sits in the top 23% of that same set.

Saves did the heaviest lifting on its Pull score - the action TikTok rewards most. It is one of the few Slideshow breakouts among recent lifestyle outliers in the library, just 15% of the pool.