“A sticky-note forehead hook you can use to sell an entertainment app - sticking a nervous, handwritten wish to your face to trigger fandom lore in six seconds.”

An outlier is a post that beats the account's own baseline, and this silent ugc one did by 1987x - 3.1M views where a normal post on the account lands near 1.6K. Reach on that scale is a signal about the post, not the audience size, which is exactly why Handler pulls it into the library instead of letting it scroll past.

The product behind the post is A webtoon or interactive promo app associated with the series If Wishes Could Kill. Pull came in at 5/5, 20.1% on the weighted scale - Handler's read on saves, shares, and comments, with saves and shares counted heaviest because they are the actions that carry a post into new feeds rather than just marking approval.

Underneath the two scores sit the actual counts - 385K likes, 2.7K comments, 35K shares, and 23K saves - the raw engagement Handler reads to place the post in its niche.

Its 3.1M views run about 12x the median of recent entertainment outliers in the library. That reach multiple ranks in the top 9% of the 409 entertainment outliers we currently track. Its Pull score sits in the top 24% of that same set.

Likes led the raw counts, though saves and shares are what move Pull hardest. Silent UGC makes up 29% of recent entertainment outliers in the library.