“An app-demo workflow you can use to promote a B2B app - showing the creation of an app icon step-by-step from raw paths to a finished gradient logo.”
608× outlier5/5 reach magnitude vs the account's own baseline.
How hard it moved viewers to save, share, and comment.
Why this qualified
362K views on a app demo post, 608x the account's usual reach. The Outlier score reads reach as a multiple of the account's own median, and that median sits around 595 views, which is why the multiple matters more than the raw view count - it isolates the posts that outran their own channel instead of the ones riding a big following.
Its Pull score of 2/5 (1.4% weighted) measures how hard it moved viewers to save, share, and comment - the actions weighted heaviest because they signal real intent rather than a passing tap. The product it puts forward is A vector graphic design app. Reach gets a post seen; Pull is the read on whether it landed.
By the raw numbers the post logged 3K likes, 14 comments, 34 shares, and 448 saves - the metrics Handler weighs into its Pull read, and the same figures you see in the panel above.
The full breakdown - why the hook works, the comment-intent read, and the ready-to-shoot dupe kit - lives inside Handler.
Anatomy
The video opens directly on a digital canvas inside a web design application. Over about 69 seconds, the screen recording presents a silent, step-by-step workflow demonstrating the creation of an "S" letter logo. The pacing moves smoothly through multiple sequential beats, starting with basic path drafting using the draw tool, followed by node adjustments, curve refining, and final color fills. The entire clip remains inside the software interface, showing tool selections and canvas interactions without voiceover or spoken dialogue. No on-screen text overlays interrupt the capture, leaving the visual interface and tool manipulation as the sole focus from start to finish.
How this post compares
Its 362K views run about 3.0x the median of recent b2b outliers in the library. That reach multiple ranks in the top 21% of the 47 b2b outliers we currently track. Its Pull score sits in the top 98% of that same set.
Likes led the raw counts, though saves and shares are what move Pull hardest. It is one of the few App Demo breakouts among recent b2b outliers in the library, just 15% of the pool.
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A similar 776x outlier
Talking Head in B2B
Want to dupe these outliers for your own app?
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