“A shocked-reaction slideshow you can use to market an entertainment app - pairing a 'how is this allowed' text hook with a screen-recorded payoff of a personalized music dashboard.”

127K views on a app demo post, 221x the account's usual reach. The Outlier score reads reach as a multiple of the account's own median, and that median sits around 576 views, which is why the multiple matters more than the raw view count - it isolates the posts that outran their own channel instead of the ones riding a big following.

Its Pull score of 4/5 (5.9% weighted) measures how hard it moved viewers to save, share, and comment - the actions weighted heaviest because they signal real intent rather than a passing tap. The product it puts forward is A music statistics and mood forecasting web app. Reach gets a post seen; Pull is the read on whether it landed.

Underneath the two scores sit the actual counts - 4.6K likes, 43 comments, 216 shares, and 494 saves - the raw engagement Handler reads to place the post in its niche.

Its 127K views run about 0.5x the median of recent entertainment outliers in the library. That reach multiple ranks in the top 36% of the 409 entertainment outliers we currently track. Its Pull score sits in the top 71% of that same set.

Likes led the raw counts, though saves and shares are what move Pull hardest. App Demo is the most common breakout format among recent entertainment outliers in the library, at 44% of them.