“A slideshow cheat-sheet hook you can use to promote a B2B app - it opens with a common creator question before delivering a high-value, saving-worthy infographic on the second slide.”
5/5 reach magnitude vs the account's own baseline.
How hard it moved viewers to save, share, and comment.
Why this qualified
Running 705x the account's own baseline, this post reached 3.9M views against the 5.5K a normal post there sees. That is the whole test for an outlier in Handler - reach measured against the account's own median rather than against other accounts, so a small account with a genuine breakout still qualifies while a big account coasting on its size does not.
A social media scheduling platform is the product on screen. Where reach gets a post seen, Pull - here 5/5, 20.3% weighted - is what says viewers acted on it, since saves and shares weigh in hardest and a save is the clearest sign a viewer means to come back.
The counts behind those scores: 272K likes, 424 comments, 16K shares, and 114K saves. Saves and shares are weighted heaviest because they are the actions that carry a post into more feeds.
The full breakdown - why the hook works, the comment-intent read, and the ready-to-shoot dupe kit - lives inside Handler.
How this post compares
Its 3.9M views run about 18x the median of recent b2b outliers in the library. That reach multiple ranks in the top 19% of the 190 b2b outliers we currently track. Its Pull score sits in the top 45% of that same set.
Saves did the heaviest lifting on its Pull score - the action TikTok rewards most. It is one of the few Slideshow breakouts among recent b2b outliers in the library, just 1% of the pool.
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Text-Heavy in B2B
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A similar 771x outlier
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Talking Head in B2B
Another B2B outlier
App Demo in B2B
A similar 755x outlier
Want to dupe these outliers for your own app?
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