“A calendar-scrolling demo you can use to sell a health & fitness app - screen-record your tracker UI scrolling through months to reveal a sudden nine-month gap.”
22× outlier2/5 reach magnitude vs the account's own baseline.
How hard it moved viewers to save, share, and comment.
Why this qualified
290K views on a app demo post, 22x the account's usual reach. The Outlier score reads reach as a multiple of the account's own median, and that median sits around 13K views, which is why the multiple matters more than the raw view count - it isolates the posts that outran their own channel instead of the ones riding a big following.
Its Pull score of 5/5 (8.4% weighted) measures how hard it moved viewers to save, share, and comment - the actions weighted heaviest because they signal real intent rather than a passing tap. The product it puts forward is A period-tracking app. Reach gets a post seen; Pull is the read on whether it landed.
By the raw numbers the post logged 20K likes, 367 comments, 492 shares, and 552 saves - the metrics Handler weighs into its Pull read, and the same figures you see in the panel above.
The full breakdown - why the hook works, the comment-intent read, and the ready-to-shoot dupe kit - lives inside Handler.
Anatomy
This about 7-second app demo video opens directly on a mobile screen showing a period tracking interface. The audio delivers an upbeat hook line stating, "They're gonna be fun. You're gonna be tip-top shape." The post moves through two quick beats, pairing the spoken voiceover with on-screen text overlays that mirror the dialogue line by line. The app UI remains on screen for the entire runtime, displaying calendar tracking details and cycle predictions in the background. The visual pacing is rapid, maintaining a continuous screen recording of the interface while the short audio clip plays through to completion.
How this post compares
Its 290K views run about 1.3x the median of recent health & fitness outliers in the library. That reach multiple ranks in the top 75% of the 871 health & fitness outliers we currently track. Its Pull score sits in the top 61% of that same set.
Likes led the raw counts, though saves and shares are what move Pull hardest. App Demo makes up 24% of recent health & fitness outliers in the library.
More outlier TikTok posts
Another Period Tracking outlier
Another Period Tracking outlier
Another Period Tracking outlier
Another Period Tracking outlier
Same App Demo format
Same App Demo format
Same App Demo format
Same App Demo format
Silent UGC in Health & Fitness
Another Health & Fitness outlier
Same App Demo format
Another Health & Fitness outlier
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