“A silent neighborhood walk hook you can use to promote a finance app - strolling past mansions while text overlay details meeting a rich peer investing five dollars a day.”

Handler logged this silent ugc post at 7.6M views, a jump of 288x over the account's median. The Outlier score is exactly that jump, and with 26K views being ordinary for this account the breakout stands well clear of its own baseline. That is the bar every post in this library has cleared.

Saves and shares carry the most weight in a Pull score, and this post's landed at 2/5 (1.0% weighted). It promotes Alinea investing app. Pull is the intent side of the two scores - a post can rack up views and still convert nothing, so Handler tracks reach and Pull as separate reads.

By the raw numbers the post logged 68K likes, 131 comments, 307 shares, and 2.3K saves - the metrics Handler weighs into its Pull read, and the same figures you see in the panel above.

Its 7.6M views run about 31x the median of recent finance outliers in the library. That reach multiple ranks in the top 22% of the 461 finance outliers we currently track. Its Pull score sits in the top 96% of that same set.

Likes led the raw counts, though saves and shares are what move Pull hardest. Silent UGC is the most common breakout format among recent finance outliers in the library, at 71% of them.