“A 'late bloomer' listicle you can use to market a health & fitness app - targeting guys under six foot, inserting an in-app height-prediction graph as the second tip.”

Handler logged this talking head post at 677K views, a jump of 341x over the account's median. The Outlier score is exactly that jump, and with 2K views being ordinary for this account the breakout stands well clear of its own baseline. That is the bar every post in this library has cleared.

Saves and shares carry the most weight in a Pull score, and this post's landed at 3/5 (4.1% weighted). It promotes GoTall. Pull is the intent side of the two scores - a post can rack up views and still convert nothing, so Handler tracks reach and Pull as separate reads.

Broken out, the post drew 17K likes, 455 comments, 547 shares, and 1.9K saves. Those are the numbers the Outlier and Pull scores are built from, nothing modelled or projected.

Its 677K views run about 3.0x the median of recent health & fitness outliers in the library. That reach multiple ranks in the top 26% of the 888 health & fitness outliers we currently track. Its Pull score sits in the top 76% of that same set.

Likes led the raw counts, though saves and shares are what move Pull hardest. It is one of the few Talking Head breakouts among recent health & fitness outliers in the library, just 8% of the pool.