“A serialized listicle hook you can use to promote a mobile game - tease an aesthetic desk setup, cut immediately to screen gameplay, and solve three visual puzzles back to back.”

Running 6x the account's own baseline, this post reached 64K views against the 11K a normal post there sees. That is the whole test for an outlier in Handler - reach measured against the account's own median rather than against other accounts, so a small account with a genuine breakout still qualifies while a big account coasting on its size does not.

Magnitudle (Size It Up trivia game) is the product on screen. Where reach gets a post seen, Pull - here 5/5, 18.8% weighted - is what says viewers acted on it, since saves and shares weigh in hardest and a save is the clearest sign a viewer means to come back.

Broken out, the post drew 4.2K likes, 12 comments, 140 shares, and 1.8K saves. Those are the numbers the Outlier and Pull scores are built from, nothing modelled or projected.

Its 64K views run about 0.2x the median of recent games outliers in the library. That reach multiple ranks in the top 98% of the 123 games outliers we currently track. Its Pull score sits in the top 29% of that same set.

Saves did the heaviest lifting on its Pull score - the action TikTok rewards most. App Demo is the most common breakout format among recent games outliers in the library, at 49% of them.