“A 9-second silent UGC hook you can use to sell an entertainment app - teasing a trending book character personality quiz with on-screen text to spark immediate search intent.”

Running 55x the account's own baseline, this post reached 38K views against the 691 a normal post there sees. That is the whole test for an outlier in Handler - reach measured against the account's own median rather than against other accounts, so a small account with a genuine breakout still qualifies while a big account coasting on its size does not.

Shelf App is the product on screen. Where reach gets a post seen, Pull - here 5/5, 28.8% weighted - is what says viewers acted on it, since saves and shares weigh in hardest and a save is the clearest sign a viewer means to come back.

Underneath the two scores sit the actual counts - 7.5K likes, 116 comments, 155 shares, and 648 saves - the raw engagement Handler reads to place the post in its niche.

Its 38K views run about 0.1x the median of recent entertainment outliers in the library. That reach multiple ranks in the top 57% of the 409 entertainment outliers we currently track. Its Pull score sits in the top 10% of that same set.

Likes led the raw counts, though saves and shares are what move Pull hardest. Silent UGC makes up 29% of recent entertainment outliers in the library.