“A corporate drama text hook you can use to promote a B2B app - pair petty workplace storytelling with a casual mention of your tool creating the evidence.”
101× outlier5/5 reach magnitude vs the account's own baseline.
How hard it moved viewers to save, share, and comment.
Why this qualified
321K views on a text-heavy post, 101x the account's usual reach. The Outlier score reads reach as a multiple of the account's own median, and that median sits around 3.2K views, which is why the multiple matters more than the raw view count - it isolates the posts that outran their own channel instead of the ones riding a big following.
Its Pull score of 5/5 (11.0% weighted) measures how hard it moved viewers to save, share, and comment - the actions weighted heaviest because they signal real intent rather than a passing tap. The product it puts forward is Gamma, an AI presentation builder. Reach gets a post seen; Pull is the read on whether it landed.
By the raw numbers the post logged 22K likes, 55 comments, 2.6K shares, and 761 saves - the metrics Handler weighs into its Pull read, and the same figures you see in the panel above.
The full breakdown - why the hook works, the comment-intent read, and the ready-to-shoot dupe kit - lives inside Handler.
Anatomy
The video runs for about 7 seconds as a rapid text-heavy clip. It opens directly on a speaker paired with a direct-address spoken hook stating that a topic was overlooked despite spreading widely, which they will now cover. The video moves through two quick beats: the opening statement followed immediately by an on-screen display of the presentation software. Dynamic text overlays display the spoken words across the frame in rapid sync with the audio. The product interface appears in the second half, showing slides generating automatically before the clip cuts out.
How this post compares
Its 321K views run about 1.5x the median of recent b2b outliers in the library. That reach multiple ranks in the top 51% of the 190 b2b outliers we currently track. Its Pull score sits in the top 62% of that same set.
Likes led the raw counts, though saves and shares are what move Pull hardest. Text-Heavy makes up 18% of recent b2b outliers in the library.
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Same Text-Heavy format
Same Text-Heavy format
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