“A silent UGC hook you can use to grow a lifestyle app - film a creator in a gym locker room reacting to rapid-fire notification sounds of incoming messages.”

Handler logged this silent ugc post at 7.7M views, a jump of 37x over the account's median. The Outlier score is exactly that jump, and with 208K views being ordinary for this account the breakout stands well clear of its own baseline. That is the bar every post in this library has cleared.

Saves and shares carry the most weight in a Pull score, and this post's landed at 1/5 (0.6% weighted). It promotes Yubo. Pull is the intent side of the two scores - a post can rack up views and still convert nothing, so Handler tracks reach and Pull as separate reads.

The counts behind those scores: 36K likes, 181 comments, 335 shares, and 2.4K saves. Saves and shares are weighted heaviest because they are the actions that carry a post into more feeds.

Its 7.7M views run about 23x the median of recent lifestyle outliers in the library. That reach multiple ranks in the top 70% of the 1607 lifestyle outliers we currently track. Its Pull score sits in the top 99% of that same set.

Likes led the raw counts, though saves and shares are what move Pull hardest. Silent UGC is the most common breakout format among recent lifestyle outliers in the library, at 37% of them.