“A trend-bait hook you can use to market a Bible study app - it opens with aesthetic dance footage before transitioning to lock screen customisations featuring daily scripture widgets.”
6× outlier1/5 reach magnitude vs the account's own baseline.
How hard it moved viewers to save, share, and comment.
Why this qualified
111K views on a silent ugc post, 6x the account's usual reach. The Outlier score reads reach as a multiple of the account's own median, and that median sits around 19K views, which is why the multiple matters more than the raw view count - it isolates the posts that outran their own channel instead of the ones riding a big following.
Its Pull score of 5/5 (9.8% weighted) measures how hard it moved viewers to save, share, and comment - the actions weighted heaviest because they signal real intent rather than a passing tap. The product it puts forward is A daily Bible verse and widget app. Reach gets a post seen; Pull is the read on whether it landed.
Broken out, the post drew 9K likes, 107 comments, 15 shares, and 398 saves. Those are the numbers the Outlier and Pull scores are built from, nothing modelled or projected.
The full breakdown - why the hook works, the comment-intent read, and the ready-to-shoot dupe kit - lives inside Handler.
How this post compares
Its 111K views run about 0.4x the median of recent outliers in the library. That reach multiple ranks in the top 98% of the 430 other outliers we currently track. Its Pull score sits in the top 57% of that same set.
Likes led the raw counts, though saves and shares are what move Pull hardest. It is one of the few Silent UGC breakouts among recent outliers in the library, just 12% of the pool.
Collections by app niche
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